
Indressa Gustafsson
Title: Senior Content & Channels Manager
Department: Marketing & Talent attraction
My competencies and professional background
Originally from South Africa, I have degrees in Journalism and Psychology, and a Masters in Contemporary Media & Culture from the University of London.
As a media professional, I have worked across newspapers, magazines, television and digital from the BBC, The Guardian and Press Association in London, to ELLE magazine in Johannesburg. In Sweden, I have had the opportunity to work within communications and marketing at pioneering organisations like Tetra Pak and the European Spallation Source, as a writer, editor and content strategist.
My role
As content and channels manager, I am responsible for developing and implementing the content and social media strategy, as well as creating useful, relevant and inspiring content for international companies considering investing in the region, or Skåne-based companies who wish to go global.
Fun fact not many people know about me
Before journalism, I was studying to be a physiotherapist. I am also an artist, and a food nerd who was once invited to audition for Masterchef!
Languages
English
Swedish
Afrikaans
A tiny bit of French!
Read more about my professional background on LinkedIn.